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High School Camp

High School Camp doubles as an annual camp for high schoolers along with a brand in itself. The branding was starting to feel stale, so we were tasked to overhaul it with a new logo, color palette, and overall look-and-feel. The goal was for the brand to communicate that they are for students and that they understand students. We injected memphis-style patterns alongside bold colors and a fresh logo.

Designers: Joseph Shugart & Elizabeth Hildreth

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